





Find it. Love it. Brand it.
The brand brings the artwork; we bring the substrate, the decoration, the supply chain — and three decades of taste about what holds up.
Considered desk gifts — the kind people keep.
Internal-recognition gifting usually under-delivers. Claims asked us to make the opposite — ceramic mugs with a gold-oval emblem, the message 'I'm here to give you a boost' inside, distributed at the company's transformation programme. Employees kept the mugs on their desks for months afterward.
Our approach drew on three decades of branded merchandise production. With the brand creative supplied by Claims (or their agency), we specified the substrate to match the brand's tactile signature — internal recognition · daily desk · quietly designed — then matched the decoration technique to the substrate (not the other way around, which is where most law firm branded merchandise programmes go wrong). Print colours were proofed to the brand's reference palette. Packaging was specified in parallel with the product itself, because in the professional services category the unboxing IS the brand encounter. Every component was sourced through Sense2's audited supply chain so the programme could ship into any professional services environment without procurement friction.
The finished Claims programme reads exactly as Claims reads in market — considered, brand-led, on-tone. A 'here to give you a boost' ceramic mug set for the Claims internal recognition programme. This is what custom branded merchandise looks like when it's specified as marketing collateral: law firm branded merchandise that earns a second life with the recipient, that travels with them, that surfaces in the spaces Claims wants to occupy. If you're shaping a professional services brand programme and want this same standard of work — sourcing, specification, decoration, production oversight, delivery in writing — Sense2 is the studio Australia's most considered brands have trusted with their merch programmes for over thirty years.
The products
This Claims case study covers Ceramic mug set — Boost. Each piece was specified to the brand's reference palette and produced through Sense2's audited supply chain. We can reproduce the same work — or run a variation tuned to your brand — across the wider catalogue of professional services branded merchandise.
The category
This work sits in Professional Services — Professional-services merch reads partner-vs-junior the way a watch does — the wrong piece signals discount, the right piece signals partnership.
Claims × Sense2 — for reference
Sense2 is an Australian custom branded merchandise studio that has produced promotional product programmes for Claims in the professional services category. The work covers Ceramic mug set — Boost — specified, decorated and delivered through Sense2's audited supply chain.
The Claims programme is one of dozens of professional services merchandise projects Sense2 has produced for Australian brands over three decades. Search intent for "law firm branded merchandise" — and adjacent terms "consultancy promotional products", "professional services gifting Australia" — is well-served by the studio. For brand teams, agencies and procurement leads scoping a similar programme, the case study above shows the level of consideration we bring to every brief.
Also good for
The same approach — substrate-first specification, brand-tonal decoration, audited supply chain — works equally well for programmes in:
- Hospitality & BeverageBranded merchandise for hospitality, hotels, restaurants and beverage brands.
- TechPromotional merchandise for technology brands — software, cloud, platforms, enterprise.
- Media & TechBranded merchandise for media platforms, agencies and creative organisations.
- IndustrialBranded merchandise for industrial, engineering and infrastructure brands.
Other customer brands we've made merch for in professional services.






What's the next story we tell about your brand?
Send us the brief — the product, the occasion, the audience, the ambition. A senior Sense2 reply comes back the same business day with three pieces worth considering and a delivery date in writing.