BRANDS WE LOVE · WORK WE LOVED · ACTIVITIES WE'VE LOVED
Red Flame
Red Flame — bring the heat. Sense2 — cut it clean in felt.
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Work we've loved · 1 piece
Red Flame logoRed Flame

Find it. Love it. Brand it.

Red Flame × Sense2

Red Flame chose Sense2 for the felt coaster that puts the brand on every table without printing a drop of ink. We specified the dense red felt, the laser-cut flame licks that read through negative space, and the lowercase wordmark cut clean along the base — branding you can feel…

Hospitality table-top · Laser-cut felt · Negative-space logo
Red Flame logo
WORK WE'VE LOVED
Red Flame × Sense2. Find it. Love it. Brand it.
Produced and branded for Red Flame.
BRANDED
Red Flame logo
WORK WE'VE LOVED
Red Flame × Sense2. Find it. Love it. Brand it.
BRANDS WE LOVE · WORK WE LOVED · ACTIVITIES WE'VE LOVED

Find it. Love it. Brand it.

You bring the brief and the artwork. We make it happen. Three decades, 30,000+ orders delivered, every major Australian brand. The trusted creative partner brands return to — year after year.

THE RED FLAME × SENSE2 STORY

Red Flame chose Sense2 for the laser-cut felt coaster — the flame licks cut clean out of red felt with the wordmark reading through the negative space.

The Brief

Red Flame chose Sense2 for the felt coaster that puts the brand on every table without printing a drop of ink. We specified the dense red felt, the laser-cut flame licks that read through negative space, and the lowercase wordmark cut clean along the base — branding you can feel under the glass. A hospitality brand returns to Sense2 because the table piece has to survive a service and still read as the brand from across the room. 30 years of can-do production, 10,000+ products in the catalogue, and the partner hospitality venues return to.

The Approach

Sense2 made the Red Flame brief easy. Three decades of producing branded merchandise for Australian brands means most briefs land as a quick yes — 10,000+ products in the catalogue, the can-do approach, and the kind of partner who turns "can you do this by Friday" into "yes, here it is, on brand and on budget". For Red Flame, that meant hospitality table-top · laser-cut felt · negative-space logo — every detail handled, every sign-off audited, every deadline met. We're the trusted creative partner promotional merchandise hospitality brands return to.

The Outcome

Red Flame returned to Sense2 because we delivered — on time, on budget, on brand. Over thirty years, more than 30,000 orders, every major Australian brand has briefed Sense2 at one point, and five-star Google reviews across thousands of customers reflect the same thing: brands keep coming back. Marketing managers take Sense2 with them when they change roles. If you're shaping a hospitality & beverage programme and want a partner you can count on — the kind that delivers, every time — Sense2 is the trusted creative partner Australia's most-loved brands have returned to for thirty years. You bring the brief. We make it happen.

promotional merchandise hospitalitybranded beverage merchandise Australiarestaurant branded merchandisehotel branded giftson-premise branding
More about this work

The products

This Red Flame case study covers Laser-cut red felt coaster with negative-space wordmark. Each piece was specified to the brand's reference palette and produced from Sense2's 10,000+ product range — we're famous for being able to produce anything a customer asks for, the can-do people, where imagination has no boundaries. We can reproduce the same work — or run a variation tuned to your brand — across the wider hospitality & beverage branded merchandise category.

Laser-cut red felt coaster with negative-space wordmark

The category

This work sits in Hospitality & BeverageHospitality is the test bed for promotional product design — the room is loud, the brand is fighting for attention, and the object has to earn its place on the table.

promotional merchandise hospitalitybranded beverage merchandise Australiarestaurant branded merchandisehotel branded giftson-premise branding

Red Flame × Sense2 — for reference

Sense2 is a trusted creative partner for Australian brands that has produced promotional product programmes for Red Flame in the hospitality & beverage category. The work covers Laser-cut red felt coaster with negative-space wordmark — specified, decorated and produced from a 10,000+ product range by the can-do people, where imagination has no boundaries.

The Red Flame programme is one of dozens of hospitality & beverage merchandise projects Sense2 has produced for Australian brands over three decades. Search intent for "promotional merchandise hospitality" — and adjacent terms "branded beverage merchandise Australia", "restaurant branded merchandise" — is well-served by the studio. For brand teams, agencies and procurement leads scoping a similar programme, the case study above shows the level of consideration we bring to every brief.

What's the next story we tell about your brand?

Send us the brief — the product, the occasion, the audience, the ambition. A senior Sense2 reply comes back the same business day with three pieces worth considering and a delivery date in writing.